Digital Merchandiser - Sleep (Hybrid)

Job Summary:

Responsible for the performance of a given product category or categories on the VictoriasSecret.com website. This includes setting a floor plan that represents the Brand and is aligned with the Business's Seasonal Merchandise Strategy and delivers & exceeds the budgeted volume and profit goals.

Responsibilities:

• Oversees the launch of a specific category portion of the site, including: product setup, site roadmap/storytelling strategy that align with key category plans, sequencing, cross-sells, navigation & site accuracy


• Manages in-season business by tracking & analyzing sales information and site metrics to identify opportunities to increase sales & site conversion, including: roadmapping and sequencing updates, Landing Page or other creative support shifts needed; revising digital merchandising strategies based on trend, changing navigation, and executing category offers


• Optimizes imagery needs based on style performance, sell through, marketing offers, content adjustments and Customer Care feedback


• Partners with Planners and Merchants on pull-forward strategies of product to maximize sales


• Partners with Merchandising Operations team to ensure all product set-up needs are delivered on time and accurately; communicates any shifts in product set-up requirements with Merchant and Planner leads


• Owns offer experience strategy and oversees its execution


• Monitors and validates category's internal search results and oversees necessary changes to maximize results


• Creates and presents seasonal web hindsight document for the category/classification based upon user behavior, site metrics and related findings to sales/site performance; recommends strategies for next year based upon findings


• Owns category site A/B testing strategy to gain learnings and continuously improve the customer experience and business


• Understands site and customer experience gaps to drive for capabilities & improvements to achieve business results


• Partners with digital Creative team to develop special shop concepts/ideas and page layouts (Homepage, Landing Pages and Collections) to support category initiatives and strategies


• Reviews site creative in accordance with business strategy and oversees product page image strategy


• Trains, motivates, and develops team to ensure effective performance and growth through consistent on-the-job training


• Actively looks for opportunities to improve current processes


• Understands content management system and its merchandising ability and potential; able to mine for new merchandising opportunities using content management functionality and making business cases for any necessary enhancements

VS&Co provides a range of compensation for this role as shown. Your actual salary will be determined by a number of factors, including: your specific skills and experience, geographic region, or other relevant factors.